Vol. 21 No. 01 (2025): Maret

Articles

• THE INFLUENCE OF BRAND AMBASSADORS AND ADVERTISING ON LAZADA PURCHASE DECISIONS

  Gugyh Susandy, Tina Rahayu

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  Abstract views : 63 | PDF views : 87

• The Influence of Destination Image and Service Quality on Tourists Satisfaction

  Devy Widya Apriandi, Wiwin Winengsih

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  Abstract views : 75 | PDF views : 65

• Consumer Perceptions of Lean and Green Manufacturing Practices and Their Impact on Sustainability Performance in Coffee Chains

  Winda Padilah, Kuncorosidi Kuncorosidi

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  Abstract views : 63 | PDF views : 105

• Peran Broadcasters dan Brand Image dalam Meningkatkan Loyalitas Konsumen — Bukti dari Live Streaming di Platform E- commerce Shopee

  Gugyh Susandy, Rizal Septiana

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  Abstract views : 62 | PDF views : 65

• The Impact of Work-Life Balance on Academic Performance: A Study of Organizationally Active Students at STIE Sutaatmadja Subang

  Yusnia Yusnia, Winda Nurfitri

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  Abstract views : 143 | PDF views : 93